I think we all know how this is gonna go. This week for Social Thursday I’m responding to a viewer question about getting started with vlogging for her blog presence. Lisa wanted to know: I would like to do videos that correspond with my blog. But, I do not know if I should do both [...]
Tag Archives | strategy
Budgeting for Social Media Marketing in 2013
Social media is recognized as the third most popular marketing strategy currently being used to reach out to consumers worldwide. That may be because an estimated 60% of users are likely to act positively on a product or service they hear about from a friend on a social networking site (according to a report published [...]
Importance of Content Marketing for Publishers
Editor’s Note: This post was written by a guest blogger. Learn more about them in the bio below this post. ~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~ Publishers, brands and businesses are realizing the essence of content marketing, thus allocating resources and support toward creating quality content. Quality content often boosts customer loyalty and brand awareness, which is critical in any business. [...]
How To Find Your Email Marketing Sweet Spot
Editor’s Note: This post was written by guest blogger, Abby Crawford. Learn more about her in the bio below this post. ~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~ It is a Catch-22 situation most business owners contend with at one time or another; how to effectively use email as a marketing technique. Email your customers too often, and you risk getting [...]
Why You Should Give Content Away (and then Give More) [VIDEO]
In the blogging community we talk a lot about giving away our best stuff. Most businesses find this to be a ludicrous idea. Rightfully so. Why in the world would someone pay us to do something if we are just giving it away for free? In this episode of Triple S Tuesday, you’ll hear my [...]
Size Doesn’t Matter
Editor’s Note: This post was written by guest blogger, Carolyn Maul of Savvy Socialist. Or does it? The social media world seems to have a major hang-up when it comes to size. Er, size of the business, budget and resources, that is. Most people are operating under the impression that, when it comes to social strategy, [...]
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