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Retweets: How To Say Thank You [VIDEO]

Retweets have become a seamless process on Twitter since you don’t have to worry about character count as of a few years ago. This means they are happening more often, which also means people are getting lazier as to how they respond to this social media love. Some people just let the retweets happen and [...]

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Flock to Unlock for More Retweets [VIDEO]

Encouraging more retweets of your Twitter content is a great way to increase engagement with friends of your brand. But it’s not so simple as just asking for it for no reason. Just like with everything else, there needs to be some incentive for your audience to follow your calls-to-action. So for Social Thursday we’re [...]

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Twitter Lists: A Content Metric

When you’re marketing a brand online, a very important part of the process is making sure your audience is actually receiving you the way you’d like to be. Even if you think you know exactly what people know you for via the information and help you provide, it’s always interesting to know as a content [...]

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Tweet Like Southwest Airlines [VIDEO]

The best inspiration for setting up a great social media update plan is to look at a big sexy brand that is absolutely owning it. And as you likely know, there are few brands that fit that description as well as Southwest Airlines. For this week’s Sexy Wednesday, we’re going to look at some sample [...]

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Twitter’s New Analytics [VIDEO]

Twitter just rolled out their own analytics dashboard built into the network for you to learn how your content is fairing with your followers. Although we’ve had many options for this with other third party platforms, Twitter is really giving us a comprensive look at this information that is really useful for learning what you [...]

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Twitter Lists Update [VIDEO]

Twitter announced a big change to the way they do Twitter lists this week and a ‘hallelujah’ is definitely in order. Watch Twitter Lists Update: Twitter lists are a great way to keep organized the people you are following which makes it a lot easier to target audiences and effectively market yourself. They were pretty [...]

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Why Twitter Doesn’t Work For You [VIDEO]

Something I hear quite often about Twitter is that “it doesn’t work” or “no one is over there”. Well ahem. And ahem. So yeah. If you think that, you’re pretty much wrong. But it’s a matter of using it right and knowing you’re being exposed to the right audience for your brand. To say “Twitter [...]

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My Social Scheduling Routine with Hootsuite and Buffer App [VIDEO]

Social scheduling is a great way to make social media presence a little more managable for small businesses. I’ve definitely discussed my strategies before, but I wanted to update you on my latest routine for scheduling activity that has been the most efficient for me. Tune in to learn my social scheduling routine with Hootsuite [...]

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It’s time for a #Hashtag Refresh [VIDEO]

Per the request of a viewer, this Social Thursday is all about hashtags. What they are and what they’re good for. I’ll be covering everything for how to use them to market your business and Twitter presence to how you might see them used as nothing more than a good laugh. Tune in for your [...]

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Networking with Twitter Chats [VIDEO]

Twitter has become a staple platform for businesses to interact with their audiences and other communities, so it makes sense that Twitter chats have been so popular for about as long as the site has been around for people to come together at a designated time to discuss something their passionate about. There are so [...]

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