Michael Port is a professional speaker, entrepreneur and best selling author of one of my favorite business books, Book Yourself Solid. He is also preparing to present at an upcoming CreativeLIVE session about the essentials of the book’s method. If you’re not familiar with CreativeLIVE I highly suggest you check out Michael’s session and check [...]
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My Social Scheduling Routine with Hootsuite and Buffer App [VIDEO]
Social scheduling is a great way to make social media presence a little more managable for small businesses. I’ve definitely discussed my strategies before, but I wanted to update you on my latest routine for scheduling activity that has been the most efficient for me. Tune in to learn my social scheduling routine with Hootsuite [...]
Top 50 Fashion Brands on Social Media [INFOGRAPHIC]
Wondering how you measure up to other retailers? This infographic is sharing the top fashion brands that killed it in 2012 with social media. Take a look and then pop over to their networks to see how you can take a number from the best of the best: (source: PR Daily)
How to Make Your Product More Social [VIDEO]
Posting about your product seems to be a natural thing to do as a business because it’s what you really want people to know about. But just pushing it out there without a more strategic plan to get people to understand why they should care about it isn’t going to get you anywhere. So going [...]
Kardashians on Social Media: It’s Not Just a Device to Help You Promote [VIDEO]
Hear me out. Regardless of whether you are a fan of the Kardashian family or not (sidebar: being real here… I’m trippin’ on Kardashian Koolaid and I like it. Just call it my guilty pleasure. And an addiction to E! network.) this is a must watch video. P.S. Can you doubt how much money they’re making?? [...]
Budgeting for Social Media Marketing in 2013
Social media is recognized as the third most popular marketing strategy currently being used to reach out to consumers worldwide. That may be because an estimated 60% of users are likely to act positively on a product or service they hear about from a friend on a social networking site (according to a report published [...]
Social Badges To Connect With Your Site Visitors [VIDEO]
Common sense says that if you’re going to be on social media, then you definitely need to put links on your site so visitors will know where they can follow you on their favorite social networks. It’s a great strategy to gain more connections, but do you need to send them to a site other [...]
Are We Spread Too Thin with Social Media? [VIDEO]
With the release of the new video messaging app, Vine by Twitter, I got to thinking about how difficult it is for businesses to focus on an effective social media strategy when there are so many new platforms to consider. Do we really need to learn about every new, hot thing? Or is calm and [...]
Social Networks Helping You Grow Your Following [VIDEO]
You guys know I love to join new social networks, just for the sheer enjoyment of learning something new in the media space. But I’ve learned a great benefit to this that can really help you grow your niche following as a part of your digital marketing plan. Tune in to today’s video to learn [...]
10 New Years Resolutions for a More Social Business
I absolutely love new years. There’s nothing like a worldwide acceptance of a fresh start. Really refreshing. As you get your resolutions ironed out to celebrate tonight at midnight, you might think about adding a more socially savvy business to that list. Here are my 10 new years resolutions for a more social business: 1. [...]
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