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A Blogger Outreach Strategy for Brick & Mortars [VIDEO]

I was fortunate enough to be invited by a brand to join some bloggers for breakfast at their store. It was an intriguing offer and I learned a lot more than the awareness they were probably looking for. I thought this would be a good strategy to share with you here, especially the brick and […]

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Start With Who You Know

We all have to start somewhere. And just like they always say… It’s Who You Know. The relationships you build on a daily basis are a pivotal stepping stone to helping you grow awareness of what you do. So when it comes time to tell the world what you’ve brought to the table, where do […]

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How NOT To Promote Your Book

There was one particular incident that happened to make me want to help authors sell the crap out of their books. Story time. I got a call that there was a package for me in the lobby of my apartment building. I was curious because I wasn’t expecting anything (although I do have Amazon open […]

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