Great suggestion from the Facebook page of what today’s video should be about from Ashwini. What’s the deal with brands liking their own Facebook status? I hear ya. Let’s vent, shall we?
I’m going to give a lot of brands the benefit of the doubt that they’re not actually liking their status on purpose, the way that makes them look really silly. If you are, however, liking your brand’s status with your brand name you need to know that this is not helping you in anyway. It’s not social proof. And your fans think you’re dumb. Just sayin’.
Most people however just don’t realize they are ACTING as the page when they are liking the status. Especially if you go back to your personal newsfeed and see your brand’s status update. You might think by hitting the “like” button that you are representing your personal profile and will then be registered as a like from someone other than the page. You would be wrong.
You need to be on the brand page and toggle the option to act as yourself instead of the admin of the page. That way, you will be counted as a separate entity and you’ll get that one additional like you were hoping for.