When Are You Going To “Blow Up”? [Sunday Real]

I get comments pretty often from friends, fans, viewers, followers, everyone. About my content and videos. How “few” views they have. How more people should know who I am. Why I am just as good or better than the “famous” marketing people out there.

And the question is always “when are you going to blow up”? When is something going to go viral and my online presence take a 90 degree turn straight up in the numbers.

I smile when I hear this. It tickles me to know that my friends are advocating for me to become successful. But I have a secret.

I’ve already found success.

Number of subscribers, followers, comments, Facebook likes. These are not measurements of my success. Is social proof a bad thing? No. Do higher numbers mean more traffic? Yes. I might get excited about new followers but it’s because they’ve decided to come on this journey with me.

I’m helping people. I create content and help at least one person with their business growth every single day. I know because they tell me. I have emails and tweets and in-person accounts of people telling me how I helped them. I also have my clients. They found me with my only presence or were referred to me from a connection and I’m working with them everyday to help them find success with marketing through digital media.

And then of course there is my life. I get to work on my schedule. Spend the entire day with my senior dog (don’t tell her I called her that). Fly to events, conferences and vacation whenever I decide. Make the money I decide I want to make. Do what I LOVE.

I appreciate the support and feedback so much and I would never say to stop sending it my way. It’s my motivation to keep going and do what I do. But if you’re reading this I want you to know, I’m not waiting for my numbers to skyrocket. I’m not waiting to go “viral”. I’m living and breathing success every day and by doing that I know I will only see more.

But it will get here when it gets here. And I’ll be ready.

Do you get feedback from those outside looking in that you want to clarify?
How do you define success?
What keeps you going every day so you can reach our goals? Are they enough?


  1. edebont Thank you Erik! You’re one of the reasons this is so fun for me and I feel successful. Thank you for everything you’ve done to support!

  2. This is a really great article for me to read this morning; it helps me feel re-energized to work on my site for realsies. Paying too much attention to stats, while important, can be draining if they don’t align with your goals.
    Perhaps my goals should be a combination of “grow x% of twitter followers each month” AND “receive x number of interactions from people saying I helped or inspired them in some way”. While the latter is more subjective and maybe shouldn’t be counted so intensely, THAT’s the kind of feedback that really does matter.
    So, your article is really inspiring because it’ll help me to remember to really soak in those positive interactions and stop worrying about stats so much, because those positive interactions is what success looks like for me. Thanks Amy!

    1. hellobrio It’s so good to be able to say that out loud isn’t it? The stats don’t matter! It’s not what actually does anything for you. It’s the connections you make. Not only should you measure those interactions, you should measure real business relationships that come along. Everytime I have a great lead for a new client or project, that’s when I look at social media and say “thanks!” because that wouldn’t have happened with you. Congrats girl!

  3. alway1athletics

    Great post.. becoming a household name in the “tv/social media world” is the new drug of America i think now.. hopefully we do not have to declare war on it.. (ijs)

  4. Rhian Morgans

    Hey Amy, I absolutely agree! Success can’t be measured in numbers – when you really care about something, enjoy what you do, and you’re damn good at it, that is success! And in my eyes I would certainly consider you a success!

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