Enchantment by Guy Kawasaki: Recommended [VIDEO]

I’m back and happy to be blogging again at Savvy Sexy Social. I hope you enjoyed the guest content while I was away. But I’ve missed you so much that I’ve decided to blog every day this week! Starting with a book review.

While I was in London, I got a lot of reading in. Including a chance to finally read a book I’ve had on my shelf for a year and half after being signed and handed to me by the author himself, Guy Kawasaki.

Check out today’s video about “Enchantment”:

Get “Enchantment” on Amazon

(affiliate)

In the book, you’ll learn:

  • How Guy learned about enchantment and the power it has in connecting with people, as a business but most of all as a human being
  • What made Apple so enchanting as to entice Guy to work with them even before all the hipster hype around the company
  • Awesome advice in terms of personal branding and how enchantment can help make you more likeable to your network
  • The truth about virality in YouTube videos (Hint: you can’t make “viral”! You have to be enchanting!)
  • THE BEST TWITTER ENGAGEMENT TIP EVER! (Don’t worry. If you’re dieing to know, I mention it in the video.)

Get more Twitter tips in my Ultimate Twitter Guide. Free download with your newsletter sign up.

Tweet this video if you enjoyed and leave a comment below if you bought the book. I want to hear what you thought of Guy’s advice.

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About Amy Schmittauer

Amy is the Founder of Savvy Sexy Social and President of Vlog Boss Studios, a digital marketing agency specializing in video content creation. Connect with her on Twitter.

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2 comments
Schmittastic
Schmittastic

@elbedotcom yeah agreed. he really covers everything.

Schmittastic
Schmittastic

@elbedotcom good! Let me know what you thought! @SavvySexySocial