Skippable Ads Coming to YouTube Mobile - Amy Schmittauer | Video Content Marketing Expert | YouTube & Video Marketing Speaker
Video Marketing
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Skippable Ads Coming to YouTube Mobile

You might hate ’em, but Google and video creators love ’em! They’re the TrueView ads you see during the YouTube video you’re tuning in to watch. And now they’re coming to mobile.

Ad revenue opportunities are running rampant on desktop, but the fact of the matter is that many YouTube viewers are watching via their mobile device (with not only the YouTube app, but some creators have their own apps as well). It only make sense to make room for TrueView for mobile viewers and increase revenue in the direction video-watching trends are going.

What do you think about the changes? Like supporting YouTubers with ads or think they’re annoying?

 

 

 

Amy Schmittauer Visit Website
Amy Schmittauer is a video authority coach, public speaker and host of Savvy Sexy Social, a video series for people who want to create an amazing brand platform through video and social media. Amy writes, hosts and produces the show which has an archive of more than 600 episodes. Impacting businesses in almost every country in the World, these advocates have helped the YouTube channel amass nearly 3 million views, contributing to Amy’s portfolio of work on the platform totaling over 10 million views. She is an internationally-acclaimed public speaker and edutainer, voted #1 Best Speaker at Social Media Day San Diego in 2015 and with high marks at events such as Tropical Think Tank, Hubspot’s Inbound and Social Media Marketing World.
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