Skippable Ads Coming to YouTube Mobile - Savvy Sexy Social with Amy Schmittauer | YouTube Marketing and Personal Branding
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Skippable Ads Coming to YouTube Mobile

You might hate ’em, but Google and video creators love ’em! They’re the TrueView ads you see during the YouTube video you’re tuning in to watch. And now they’re coming to mobile.

Ad revenue opportunities are running rampant on desktop, but the fact of the matter is that many YouTube viewers are watching via their mobile device (with not only the YouTube app, but some creators have their own apps as well). It only make sense to make room for TrueView for mobile viewers and increase revenue in the direction video-watching trends are going.

What do you think about the changes? Like supporting YouTubers with ads or think they’re annoying?

 

 

 

Amy Schmittauer Visit Website
Amy Schmittauer is the Founder & Face of Savvy Sexy Social, an online show helping rising stars and think-big brands embrace their amazing personality and share it with the world. Amy writes, hosts and produces the show, which airs 3 days a week and has an archive of more than 500 episodes. Impacting businesses in almost every country in the World, these advocates have helped Savvy Sexy Social amass more than 2 million YouTube views, giving her a portfolio of work on the platform totaling over 10 million views. Amy’s strategies have led to her career as an internationally-acclaimed public speaker, voted #1 Best Speaker at Social Media Day San Diego in 2015 and with high marks at events such as Tropical Think Tank, Hubspot’s Inbound and Social Media Marketing World. Connect with her on Twitter.
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