PepsiCo talks about Branded Entertainment at SXSW 2011 [VIDEO] - Amy Schmittauer | Video Content Marketing Expert | YouTube & Video Marketing Speaker
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PepsiCo talks about Branded Entertainment at SXSW 2011 [VIDEO]

Three great clips featured in this video where branded entertainment is #winning!  Notice how the brands’ names aren’t pushed at all/as hard as the entertainment that the brand made possible.  Sometimes it’s just best to own great material and let it be awesome.

Amy Schmittauer Visit Website
Amy Schmittauer is a video authority coach, public speaker and host of Savvy Sexy Social, a video series for people who want to create an amazing brand platform through video and social media. Amy writes, hosts and produces the show which has an archive of more than 600 episodes. Impacting businesses in almost every country in the World, these advocates have helped the YouTube channel amass nearly 3 million views, contributing to Amy’s portfolio of work on the platform totaling over 10 million views. She is an internationally-acclaimed public speaker and edutainer, voted #1 Best Speaker at Social Media Day San Diego in 2015 and with high marks at events such as Tropical Think Tank, Hubspot’s Inbound and Social Media Marketing World.
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